AI platforms now handle 15–20% of informational searches, and it's rising fast. If ChatGPT, Perplexity or Gemini can't find you — those customers can't either.
AI search engines don't crawl the same way Google does. They rely on structured signals, entity clarity, and answer-first content. Most sites have none of these.
The free checker gives you the technical snapshot. A full GEO audit goes further: live query testing across ChatGPT, Perplexity, Gemini and Claude to see if you're FOUND, PARTIAL, or NOT FOUND for your key search terms — plus Schema implementation, content gap analysis, entity mapping, and a complete action plan with code-ready fixes.
GEO is the practice of structuring a website so AI systems like ChatGPT, Perplexity, Gemini and Claude can find, understand and cite it accurately. It overlaps with SEO but adds signals specific to AI crawlers and answer generation, like llms.txt, structured data, and explicit AI-bot permissions in robots.txt.
No. The free checker runs real, server-side technical checks — crawler access, structured data, content structure, metadata, and security headers. It does not query ChatGPT, Perplexity, or any AI engine live. Testing what AI models actually say about your site is part of the paid Full GEO Audit.
SEO focuses on ranking in classic search-engine results pages. GEO focuses on whether AI systems can read, trust and cite your content when generating an answer. Strong SEO helps, but it doesn't guarantee AI visibility — that depends on separate signals like structured data and crawler permissions.
Under a minute. Enter your URL and the checker runs all technical signals live against your site, with no signup and no card required.